While digital and mobile marketing has everyone’s attention today, we at Occams consistently advise our clients to focus on defining, communicating and strengthening their brand identity. The aura of a strong brand has transformational effect on the consumer preferences and there is no substitute for creating a clear and strong brand value. Occams Branding team works with the clients on their core branding exercise to ensure that they stay on track to build a strong brand foundation.

At Occams, we assist our clients in collecting the raw data and processing it, to make the information useful for decision making by them. Market research is about collecting information that provides an insight into our customers thinking and buying patterns, an effective tool in business planning. It is about collecting information that provides an insight into our customers thinking and buying patterns. Occams Market Research team assists our clients to monitor market trends and keep an eye on what your competition is doing, in turn help build future strategies.

Mobile marketing provides potential customers with time and location sensitive, personalized information to targeted products and services. The increase in overall mobile marketing spending is an evidence that it is helping businesses scale their growth through this marketing activity. At Occams, we help our clients optimize their mobile marketing spend by creating and implementing upon mobile marketing campaigns with high returns on investment.